Super Bowl 2013 : Fritos Still Using UGC Ads

Back in 2007, Fritos (Pepsi) made a splash with its Super Bowl ads, produced in a user-generated content contest. The contest found a home on Facebook. Here are the five finalists (and the ads that made a national debut this evening). Updated with the two that aired. (My favorite: #5)

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YouTube Politics: Obama To Hold Google+ Hangout Monday


Obama, 2012 SOTU, White House Photo

In 2007, Google and YouTube broke into presidential politics by holding a “debate” in conjunction with CNN. At the time, Google had owned YouTube for less than a year.

Flash forward almost five years. On Monday at 5.30 p.m. Eastern, Google+ (which is also less than a year old), is the stage for a presidential response to last week’s State of the Union address. As in 2007, the questions are generated by us. And as in 2007, which questions get answered is not being left in the hands of the crowd.

From 2007:

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Think Steve. Now One Of The Crazy Ones

When Steve Jobs stepped down as CEO of Apple in August, AdWeek inserted his pictureinto the 1997 “Crazy Ones” ad narrated by Richard Dryfuss. This needs to be added to my Favorite Steve Jobs & Apple YouTube Clips (August).


From Google+